One of the unexpected joys of spending Friday evenings at Cape May Winery this summer has been something I never anticipated.
It’s not selling flowers.
It’s the conversations.
Most days, I’m out in the field. I’m planting, weeding, harvesting, arranging bouquets, and preparing for the flower stand or pickup.
While I know every flower’s story—from the tiny seed it started as to the moment it’s cut—I rarely get to meet the people who eventually take those flowers home.
These Friday evenings have changed that.
Over the past several weeks, I’ve noticed one theme come up again and again in my conversations with customers.
“Flowers just make me happy.”
Last Friday, I met a woman shopping with her mother. As we talked, she shared that she was returning to work the following week after six months of maternity leave. It was a bittersweet milestone. Before stepping back into the routines and responsibilities of work, she wanted to do one small thing for herself.
She bought flowers.
“Flowers make me happy,” she said.
I don’t think she realized how much that simple sentence stayed with me.
As the evening went on,
I heard similar stories. One woman told me she always keeps fresh flowers in her home because they instantly change the feeling of a room.
Another was bringing a bouquet to a dinner party.
Someone else admitted she wasn’t buying flowers for anyone in particular—she’d simply had a stressful week and wanted something beautiful waiting for her at home.
It struck me that none of these people needed an excuse.
There wasn’t always a birthday, an anniversary, or a special celebration.
Sometimes the reason was simply, because flowers make me happy.
I think we’ve convinced ourselves that flowers are something we should wait to receive from someone else. That they’re reserved for holidays or special occasions.
But maybe they don’t have to be.
Maybe a bouquet on the kitchen table after a long week is reason enough.
Something else surprised me during these conversations.
Nearly everyone wanted to know about the farm.
“Where are you located?”
“You grew all of these?”
“Can we come visit?”
People were genuinely excited to learn that these flowers had been grown just a few blocks away. They wanted to know about the farm, how long we’d been here, what else we grew, and whether they could come see it for themselves.
I realized they weren’t just buying flowers.
They were connecting with the person who planted the seeds months earlier, worried over the weather, battled the weeds, celebrated the first blooms, and cut those stems just a day or two before.
Knowing where their flowers came from seemed to make them even more meaningful.
As flower farmers, we spend so much of our time thinking about the work that’s still ahead of us. The weeds that need pulling. The flowers that need harvesting before the afternoon heat. The next seeds that need sowing.
We rarely get to see what happens after a bouquet leaves the farm.
But these Friday evenings have given me a glimpse.
I picture those flowers sitting on kitchen tables where families gather for dinner.
On a countertop greeting someone after a long day at work.
Beside a favorite chair where someone enjoys their morning coffee.
On a nightstand reminding a new mom to pause, even if just for a moment, during one of the busiest seasons of her life.
That’s a pretty wonderful ending for something that began as a tiny seed.
And knowing that makes every sweaty, sun-soaked day in the field worthwhile.
It reminds me that we’re not simply growing flowers.
We’re growing little moments of joy.
And hearing your stories has become one of my favorite parts of this season.



Leave A Comment